Big Wins.

Big Year.

Together.

2022 Annual Report

What we stand for

Our Vision

Our vision is a government of by and for the people. A government that represents all of the people and is capable of solving the urgent problems of our time.

Our Mission

Our mission is to Make America the World’s Strongest Democracy by 2050 by passing laws that push elected leaders to be fully representative of and accountable to the people.

Our Strategy

Our strategy is to follow in the footsteps of successful movements before us: Win hearts and minds by winning laws city by city and state by state.

An update from CEO Joshua Graham Lynn

In 2022 RepresentUs refocused its efforts on its core strategy.

The first thing to know about RepresentUs’ strategy is that our political and governing dysfunctions are caused by structural problems in our political system that incentivize poor behavior by politicians.

First, did you know that in 2022, 8.5% of voters elected 83% of Congress? That is because political parties use low turnout closed primaries to determine the candidates on the ballot and gerrymandering to ensure that whoever wins the primary wins the general election. Second, candidates spend nearly all of their time raising money. People with money have too much influence and regular people have almost no influence.

The second thing to know is that we can change the structural problems by passing laws at the state level. When the laws are passed in enough states, national reform follows. This is the model of change that passed women’s suffrage and marriage equality, to name two examples. RepresentUs’ strategy builds political power by passing laws city by city, building momentum to pass laws state by state, driving national change.

The third thing to know about RepresentUs’ strategy is that there are three laws we need to pass in every state. These three laws will change the structure enough that the government will start working for the people again. The three laws are:

  • Final Five Voting: Open primaries with the top five primary winners competing in the general election using ranked choice voting. You may have heard of this as it is the system RepresentUs helped pass in Alaska and was used this year for the first time. It has already started reducing hyper-partisanship by allowing AK Senator Lisa Murkowski to act independently of party leaders during the impeachment hearings.
  • Independent Redistricting Commissions: By removing the politicians from the redistricting process, political gerrymanders can be eliminated. See Michigan as the most recent win and its effect in the 2022 midterms.
  • Anti-Corruption Laws: Transparency so voters know who is behind dark money, close the revolving door between public service and lobbying, and public financing of elections.
2022 Key Victories

I know you all know about our dozen policy victories this year. More than any of us thought possible. Here’s a quick reminder of what we accomplished

  • We won our Final Five (open primaries + RCV) campaign in Nevada. It needs to win again in 2024 to become law.
  • Seattle, WA, Portland, OR, Evanston, IL, and Fort Collins, CO said YES to Ranked Choice Voting.
  • We passed a tough anti-dark money law in Arizona. Oakland, CA became the second city In America to adopt the democracy dollars program we won in Seattle in 2015.
  • We stopped an attack on the ballot initiative process in Arkansas— protecting a key avenue for passing laws.

And that was all on election day! Before that we won 5 legislative victories in 2022: Vote by mail in Rhode Island; Ranked Choice Voting in Hawaii’s special elections; Defended the initiative process in North Dakota; Ranked Choice Voting in Burlington, VT; and protecting the initiative process in Missouri.

The Authoritarian Threat

Has America set the bar too low? Is the level of relief and celebration for ‘successful’ elections appropriate? These are questions that are keeping me up at night.

On one hand, I’m thrilled to see democracy becoming a top issue for voters. I’m of course thrilled at our many successes this year, and relieved that we avoided a worst case scenario.

But 144 election deniers won their offices and the former president is suggesting we abolish the constitution. But we, as reformers and leaders, need to hold a bigger, better version for our country that really pushes the country forward.

On top of that, the corruption at the root of our system continues to prevent real progress on existential issues and decimate our essential freedoms.

We need to get back on offense to rebuild democracy, not just protect it from ever-escalating threats.

Joshua Graham Lynn
CEO and Co-Founder

Impact stats

A quick look

Impact isn’t just what we win or lose — it’s how we activate our members to grow our collective power for greater, scaled impact. It’s how we build a movement.

Nationally

0 +
calls & texts
0 +
Donors activated
0
mobilization
actions organized

Winning campaings

0
text conversations
in Maine
0
text conversations
in Fort Collins, CO (2x the margin of victory!)
0
text conversations
in Evanston, IL

From the ground

“We had a number of late signups from unexpected places, and I imagine a majority of them were from RepresentUs since you were the only source of canvass recruiting we had near the end.” – NV partner where RepUs ran the ground game

“Seattle quote here”

“AR Quote here”

$ 0 million
Dollars raised
0
donors activated
$ 0
given to campaigns

How RepresentUs

Works

RepresentUs’ is at the core of building the people power of the reform movement.

We build the self-reinforcing positive feedback loop that brings in more people, that bootstraps more campaigns, that passes more laws, that in turn attracts more people.

deserunt mollitia animi, id est laborum et dolorum fuga

name here

RepresentUs Educates people using viral videos and social media. Every online touch inspires people to become an activist at which point they are engaged in helping with critical campaigns as activists, writing letters to the editor, text and phone banking, and volunteering in person. Each victory creates momentum to attract, educate, and inspire more people.

From the people power feedback loop, activists are further inspired to start learning how they can bring reforms to the places they live. RepresentUs provides training, stewardship, policy expertise, and connections that help activists start and win campaigns. Bootstrapping campaigns from an initial idea to a well primed campaign to winning a new law is a very important part of the people power feedback loop. New wins attract more people.

Democracy 2023

What's ahead for the movement

In 2023, we are making some adjustments to the tactics associated with this strategy:

1. We are the people people: We will focus more than we have in the past on defining our unique lane in the democracy ecosystem. Our lane comprises the ‘people’ and ‘storytelling’ aspects of winning campaigns and building a movement. Inspiring, Engaging, Recruiting, Training so more people are more capable of winning more campaigns across the country.

2. Partnerships: A renewed discipline on defining our own lane means placing a higher value in partnerships to win campaigns and grow the movement. Simply put: We can’t save democracy single handedly, and we’re stronger together. We will lean on partners for things like additional political expertise, state-focused c4 fundraising, certain relationships and in-state expenses. We will be proactive and directive in our partnerships — not waiting for others to tell us where to be, but authoring the overarching partnership strategy. 10 years ago, RepresentUs was ‘going it alone’ in a relatively empty field. Today, there is a proliferation of pro-democracy organizations, each with their own focus, strengths and weaknesses. Our challenge will be to identify the correct partnerships to move our core policy suite forward. If successful, RepresentUs will sit at the ‘center’ of a constellation of organizations moving our core issue suite forward. We will likely have a different set of partners for each of our key
issue areas — as focus and investment seems to be coming from different players.

3. Renewed focus on viral and social media and “getting our edge back.” RepresentUs is best known for our satirical educational videos, celebrity engagement and real-world actions. In 2023, we will renew this commitment, be bold, and aggressively grow our brand.

4. Convening: A core element of our partnership strategy is our ability to convene the movement. Pending results of our EOY fundraising push and investment from key partners, we will likely greenlight America Democracy Summit 2023 (formerly Unrig).

5. Boards: Historically, we have massively under-utilized the power of our Board, Advisory Council and Cultural Council. In 2023, we will make a concerted effort to leverage these incredible assets towards impact and brand strength.

2023 Strategy

Target States:

  1. Wyoming
  2. Oregon
  3. Maine
  4. Arizona
  5. Nevada

 

 

Building Strategic Partnerships

At vero eos et accusamus et iusto odio dignissimos ducimus qui blanditiis praesentium voluptatum deleniti atque corrupti quos dolores et quas molestias excepturi sint occaecati cupiditate non provident, similique sunt in culpa qui officia deserunt mollitia animi, id est laborum et dolorum fuga

Building The Movement

At vero eos et accusamus et iusto odio dignissimos ducimus qui blanditiis praesentium voluptatum deleniti atque corrupti quos dolores et quas molestias excepturi sint occaecati cupiditate non provident, similique sunt in culpa qui officia deserunt mollitia animi, id est laborum et dolorum fuga

Join Us